Project Evaluation

Outputs
Outcomes
New partnerships
New ideas
Business Opportunities
Project Feedback

Outputs

  • 48 market research interviews

  • 58 hours of language and cultural awareness training

  • 9 short courses

  • 168 training places taken up

  • 52 volunteers engaged

  • One website developed

 

Outcomes

A number of positive outcomes were achieved by the project in particular raising awareness of the need for cultural awareness and language skills. We were very heartened by the positive reception that the project received from all sectors of the community.

The project was able to draw upon the partnerships and links with business and education that the RLN SW had already established in the area during the previous three years. In addition we were pleased to work with Go-Skills and with community organisations.Our project partners included representatives from business, education, the community and private sector. At some events, they worked together to achieve outstanding results. More details of our partners can be found on the Who we work with page.

The project generated enormous enthusiasm. Some learners have asked for (including public transport drivers) has requested additional language learning in future courses.

Informal tutors and volunteers - including native speakers - assisted in demonstrating aspects of culture while working alongside a trained tutor. Their involvement facilitated meeting with increased numbers of local people and opportunities to explain more about their culture.

We are convinced about the value of this type of work and the approaches used to deliver training. We believe that this format could be rolled out across the South West region and become part of the legacy for the region from holding a part of the Olympic Games.

Training in languages and cultural awareness can provide transferable skills for the regional economy. The courses developed in this project could be used to fill skills gaps identified in retail, hospitality, transport and sport. In addition the courses can be adapted to support international trade and in-bound tourism.

New partnerships

A number of new partnerships were developed in order to make this project run successfully while existing partnerships enabled the brokering of new opportunities. Some of the spin-off activities have been:

  • Linking Paragon ITE Training with a training company in Normandy. They have placed 5 French commercial students with local companies in Dorset

  • A local company on Portland, DEK, has decided to organise Mandarin lessons for staff, using tutors and volunteers sourced by RLN SW

  • Cooknell Electronics has registered to sponsor a special interest group in French, and would like French lessons for staff

  • Special interest groups established - including German - with clear benefits for business, the community and education.

  • A Tai Chi instructor used at one session will train students at Budmouth School, as part of their newly formed China club

  • Weymouth International Language Link will be providing Polish tuition to a local public sector organisation.


New ideas

The project has also acted as a catalyst for new ideas with partners including:

  • Community projects, eg International student film festival, murals in Weymouth Esplanade subway with greetings in many languages

  • Tourism projects, including a podcast in German about the Jurassic Coast

  • Awareness raising activities, eg, a monthly insert in the Dorset Echo about different languages and cultures, welcome posters

  • Community and public safety work, eg, linking with the StreetSafe DrinkSafe campaign promoted by the local police to train staff in local pubs and clubs in culture and language.

  • Tour guide training (possibly badged by the local council); community interpreter training and teaching assistant courses for volunteer development.

  • The local volunteer centres in Dorcehster and Weymouth wish to collaborate with the RLN SW to provide infrastructure, training and opportunities to volunteers with language and cultural skills.


Business opportunities

Market research and feedback from volunteers identified some business opportunities

  • Tour Guide training, accredited or badged by the local council or a tourist association

  • Community interpreter training

  • Volunteer training for community events like twinning, festivals and Sailing Academy events

  • SMEs needing particular language skills, but only for short periods of time

  • Volunteer assistant training, to help in language classes for adults and schools.

 

Project Feedback

Some comments received on feedback forms after the training sessions:

"I will use the knowledge to understand visitors to the town"
"I now know how to prepare Muslim food"
- Catering apprentices

"It would be good to have more of these cultural awareness events for other cultures"
"I liked the first hand account and presentation by person from specific cultural/ religious background."
- SME employees from shop assistant to hospitality manager

"It is clear there is a genuine interest" - "well worth holding courses" - Training providers

Most frequent requests received were for more training in language phrases; etiquette; how to
communicate effectively and clearly and cultural differences

Project Feedback - Further information available to download:

Cultural Briefing for Frontline Tourism Staff: Feedback Summary ( 29th April 2007) - 63kb

Cultural Briefing for Frontline Tourism Staff: Individual Learning Plan - form for participants ( 29th April 2007) - 63kb

What a volunteer interpreter said about the Douzelage Conference assignment - 29kb

 

Recommendations:

Click here for the recommendations arising from this project.

 

Online Resources

We've assembled a list of
links to useful online resources available elsewhere on the
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What We're Doing

Latest news from the project and a gallery of past events >>

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